Thoughtful Pwns Cluelessness (When You’re Not Ready, Stay Home – Part II)

You wouldn’t think that anyone would have to write a post telling companies or PR people — or just about any person, really — to be thoughtful.  Or put another way, to at least not be stupid.
Unfortunately stupid is just how some people roll.
And as it happens, the rules for “don’t be stupid” (with apologies [...]

Ethics: Where’s Your Line in the Sand?

Professionally… where’s the line you cannot cross?
I was either really lucky or really unfortunate — depending on how you look at it — to discover that line early in my PR career.
At the time I didn’t even think I was doing PR as a career. I was helping out a friend while she was [...]